SEO for sales and leads. – Some SEO Gurus will brag about this.
Well, this is half true but that’s not the primary objective of SEO. Sorry, but I said it.
SEO is not a direct sales channel. See every marketing effort is done with the ultimate goal of sales and leads.
However, the primary objective of SEO is to make your website/social channels/GMB more visible to search engines and helpful to your audience.
The key goals of SEO is to focus on –
- Increasing Organic Traffic
- Improving User Experience
- Building Credibility and Trust
- Improving Brand Awareness
- Supporting Marketing and Business Goals
If you do this correctly you will ultimately get more leads and sales.
Related Reads,
- In Which Industries SEO is Most Difficult To Implement?
- Is SEO a long-term investment for website growth?
- Is SEO important for every website?